One of the first steps to getting your business up and running is obtaining clientele. However, it’s retaining these individuals in the right way that really keeps customers coming back for more, and enhances your reputation. Though it may seem obvious, keeping your customers happy should always be a top priority. However, in most cases, accomplishing just what you’ve promised may not always be enough. We want you and your business to thrive, so we’ve thought of some helpful tips to consider for keeping your customers happy and loyal.

Always Listen

It’s important to really hear what your customers are saying. Communication is a two way street, so take a moment to listen to what your client requires, what’s important to them, and what they value. This will give you the chance to understand what makes them happy so that you can act on it before they need to ask the next time. Take into account any feedback they give you, as it could help you build a trusting relationship with them and your future clients.

Build Trust

Did you know it takes 12 positive experiences to make up for one bad one? As mentioned above, listening is one way to gain their trust. Building trust can also be done by keeping them informed and being transparent. If you think you’ll be late one day, let them know. If you’ve made a huge mistake in their landscaping design, let them know. After all, nobody likes an unpleasant surprise.

Be Realistic

Don’t over promise on something you may not be able to accomplish! It’s always better to underpromise and overdeliver, than vice versa.

Make Yourself Accessible

It’s best to reply to emails/messages within an hour of receiving them. If possible, don’t wait longer than 24 hours to respond. This goes back to the point of keeping them informed. If your customers are in need of reaching you, they don’t want to spend time worrying about why you’re not getting back to them. They’ll appreciate a short response saying you’ve received their message, and will get back to them as soon as possible much more.

Add a Special Touch

This makes a huge difference. If you’re a tutor you could bring some treats to your next lesson to congratulate your student on acing that test! Or, if you’re a housekeeper you can learn to make some simple towel animals to place in their washroom. There’s an infinite list of small personal touches you can do within any business. A smile is guaranteed, and it could turn a one time customer into a recurring loyal one.

Let us know if you give any of these tips a try, and be sure to put your own spin on it!